✳︎
NYC
✳︎
June 20, 2024
✳︎ NYC ✳︎ June 20, 2024
A TRADE SHOW FOR TODAY’S PROFESSIONAL BEAUTY ENTREPRENEUR
Exhibiting at Uplink Expo is the perfect way to showcase your passion and innovations to forward-thinking beauty retailers and relevant investors who are eager to connect with professional beauty entrepreneurs just like you. Through a curated list of attendees across all industry functions, dual exhibition halls for suppliers and brands, and conference sessions stacked with unmatched perspectives and insights from the best minds in beauty, Uplink Expo empowers you to assemble the right team to support the relentless pursuit of executing your vision.
MEET BUYERs,
Investors, & Suppliers
CONNECTION
Click Here to preview a snapshot of our recently registered retailers.
EXPO HALL
SHOWCASE YOUR BRAND TO TOP BEAUTY BUYERS AND INVESTORS.
The Exhibition Hall of Uplink Expo acts as a showcase for the most promising brands in the beauty and wellness industry, providing them with the perfect environment for relationship-building with vetted buyers from top retailers and investors eager to connect with the professional entrepreneurs building the big brands of tomorrow.
Book time with our team below to learn more about exhibiting at Uplink Expo. Position your brand for success in 2024 and beyond
recently REGISTERED RETAILERS
Meet these retailers and more in New York June 20th, 2024
INSIGHTS
CONFERENCE HALL
Thought leadership from top brand founders and CEOs.
Included in standard exhibition spaces and above is access to the Conference Hall of Uplink Expo, where we have gathered the most credible and accomplished beauty entrepreneurs in the industry for candid discussions and shared learning.
Uplink Expo’s conference sessions, powered by Beauty Independent, are meticulously designed to inform your strategy and provide actionable perspectives to guide and empower you on your journey. Learn how industry all-stars have navigated relevant challenges, and unlock the knowledge you need to take strategic steps forward.
Conference Agenda
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Product development is the lifeblood of the beauty industry as innovation in this segment is the epicenter of brand building. But with an influx of new ingredients, evolving standards like MoCRA, and clinical claims becoming tablestakes, it’s becoming more complicated to operate in this space. How should brand leaders think about product development now and we discuss the ongoing question of what to outsource (or not).
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Escalating marketing expenses are squeezing already tight margins as customer acquisition and retention hinge increasingly on pay-to-play social media and advertising tactics. Leading marketers share the ways they are adapting messaging to zero in on core customer segments and how they are optimizing and amplifying content to yield the highest returns in a crowded landscape.
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If direct-to-consumer kickstarts the journey, then retail partnerships drive expansion and scale. Now, more than ever though, success hinges on cash infusion for inventory, store associate education, and marketing fuel. As the retail landscape is in flux–consolidations and bankruptcies abound– having a companion capital strategy is an imperative part of a retail strategy. Delve into the complexities of fundraising for this stage–when's the opportune moment? And post-capital injection, how does a brand strategically allocate resources for maximum impact in stores?
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For brand founders, acquisition represents the pinnacle achievement. But, the journey to exit is rife with complexities—logistical and emotional alike. Three brand founders who have taken their brands through the finish line dissect the exit process, from strategic evaluation to execution and share insights into determining the optimal path for a brand and navigating life post-acquisition.
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THE EXPO HALL HAS BEEN GREAT, WE’VE HAD SUCH DIALED CONVERSATIONS WITH VENDORS WE KNEW WE WANTED TO MEET. IT’S ACCELERATED OUR R&D TIMELINE JUST IN THE TIME WE’VE SPENT HERE MEETING THE RIGHT SCIENTIFIC AND MANUFACTURING PARTNERS THAT WE DIDN’T THINK WE’D HAVE THE OPPORTUNITY TO CONNECT WITH EVEN IN THE NEXT 2-3 YEARS.
Patrick Breeding
Founder, Marin Skincare -
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UPLINK EXPO IS A GREAT OPPORTUNITY TO MEET SOLID SUPPLIERS ACROSS SO MANY CATEGORIES THAT BEAUTY BRANDS NEED. I’VE MET SO MANY NEW SUPPLIERS THAT I OTHERWISE MIGHT NOT HAVE. I LOVE THE VIBE OF THIS SHOW AND HOW EVERYTHING IS LAID OUT FROM THE EXPO HALL AND THE CONFERENCE HALL TO THE NETWORKING AREAS. BETWEEN THE PANELS, SUPPLIERS, AND NETWORKING WITH OTHER BRAND FOUNDERS, THERE’S SOMETHING FOR EVERYONE AT THIS SHOW.
Sandra Velasquez
Founder & CEO, Nopalera -
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THE FACT THAT A TRUSTWORTHY NAME LIKE BEAUTY INDEPENDENT CURATED ALL THESE VENDORS AND VETTED THEM, MAKES US FEEL LIKE WE GOT THE BEST OF THE BEST DURING OUR TIME SPENT AT UPLINK EXPO
Amber Boutiette
Founder, Marin Skincare -
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UPLINK EXPO HAS BEEN SO ENERGIZING. BEING HERE AROUND SO MANY BRAND FOUNDERS SHARING WITH EACH OTHER HAS BEEN INCREDIBLY MOTIVATING. THIS SHOW IS THE PERFECT SIZE, ALLOWING US TO HAVE TIME TO CONNECT WITH VENDORS WE ALREADY PARTNER WITH, AS WELL AS VENDORS WE HADN’T MET THAT ARE BRINGING INSPIRING INNOVATIONS TO THE BEAUTY INDUSTRY. IT’S SO IMPORTANT TO BRING THE RIGHT ENERGY AT A SHOW LIKE THIS, AND FOR BRANDS LOOKING TO ATTEND, EQUALLY IMPORTANT TO BRING YOUR CURIOSITY AND HEAR AND NETWORK WITH OTHER BRAND FOUNDERS AND VENDORS ON AN INTIMATE LEVEL.
Hillary Peterson
Founder, True Botanicals -
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CONNECTING WITH OTHER BEAUTY FOUNDERS AT EVENTS LIKE THIS IS SUCH A GREAT WAY TO GROW. THE BEAUTY INDUSTRY IS SUCH A CONNECTED PLACE, AND THIS EVENT ENABLES YOU TO REALLY LEARN FROM EACH OTHER AND MAKE A BIG DIFFERENCE IN YOUR BUSINESS.
Wende Zomnir
Founder, Caliray -
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WE CHOSE TO EXHIBIT BECAUSE WE WANTED TO HAVE MEANINGFUL CONVERSATIONS WITH BRAND FOUNDERS, AND RIGHT AWAY ON DAY ONE, WE HAD REAL CONVERSATIONS AND A LINE AT OUR BOOTH OF BRANDS WANTING TO TALK TO US. THE SIZE OF THE SHOW IS PERFECT AND REALLY ALLOWED US TO ACHIEVE OUR GOAL OF ENGAGING WITH BRAND FOUNDERS WHO COULD BENEFIT FROM OUR INNOVATIONS. WE’D LOVE TO EXHIBIT AT THE NEXT UPLINK EXPO BECAUSE OF HOW SPECIFIC AND CURATED THE EVENT WAS AND THE LEVEL OF QUALITY OF THE ATTENDEES.
Michelle Carrillo
Vice President, Actera
SEE YOU THERE
Metropolitan
Pavilion
125 W 18th St,
New York, NY 10011
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